Wednesday 15 April 2009


So....why us?

Well, at Affordable British Art we believe in giving every artist the opportunity to shine. For far too long, the high street galleries were practically the only means of promoting and selling your work….that is, of course, if you could get them to accept your work. Too many professional artists found themselves in a catch 22 situation….to be able to sell their work, they had to have a name, yet to get that name, they had to exhibit their work…..the power lay firmly in the hands of the High Street Gallery owners…..who, of course, took full advantage of their position by imposing hefty commission fees on work they sold. The result being, that the Artist’s often received only a small percentage of the value of the work, while the poor customer inadvertently was paying much higher prices than the artist received.


The advent if the Internet has changed all that. Whereas before, customers were often intimidated by the “snobbishness” “elitism” and extortionate prices of Artworks, we now find ourselves in a much more diverse market. Customers, whether seasoned Art buyers or new collectors just dipping their toes into the waters, now need feel intimidated by snobbish galleries no longer. And because they are buying direct from the Artist, they benefit by not having to pay, in effect, a middleman.


At Affordable British Art, we do not take any commission from sales…..so each artist can pass the savings on to their customer.


At Affordable British Art, we give artists a chance to show & sell their work to a great number of people. The website has been designed and built with both the Artist AND the customer in mind….and being run by Artists, we understand what makes other artists tick – and we are here to help. Artists who are members of Affordable British Art are well placed to promote and, or, sell their art online.


Art lovers browsing for Art for sale will find an easy to use site, logically laid out, with all the information they need to make an informed choice…..all underpinned by the reassurance that we operate to the SafeBuy code of practice.....which affords buyers enhanced secure online payment facilities and a 14-day no-quibble returns policy....which exceeds the UK minimum of 7 days.


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